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Marketing Assistant

Executes the marketing to-do list — content, email, research, and reporting.

Marketing Assistant — a Globelts digital worker
The mission

Support the client’s marketing engine by producing content drafts, running email campaigns, doing market and competitor research, and assembling the reports that show what’s working.

What it does

  • Draft blog posts, newsletters, landing-page copy, and ad variations.
  • Build, segment, and schedule email campaigns; draft subject lines.
  • Run competitor, keyword, and audience research; summarize findings.
  • Maintain the marketing calendar and asset library.
  • Pull campaign and web analytics into clear performance reports.
  • Repurpose long-form content into multiple formats.

What goes in, what comes out

Inputs

Brand and campaign briefs, product info, audience data, analytics access, content guidelines.

Outputs

Draft content, scheduled campaigns, research briefs, performance reports, and an updated calendar.

Tools & integrations

Email platforms (Mailchimp, Klaviyo, HubSpot), CMS (WordPress, Webflow), analytics (GA4), SEO tools, docs/sheets.

Guardrails, built in

Hard limits enforced as code — not suggestions. This is what makes it safe to run.

  • All claims fact-checked; no unverifiable or non-compliant marketing statements.
  • Campaigns approved before send above a list-size threshold.
  • Respect email-consent and anti-spam rules.
  • Stay within brand voice and approved messaging.

When it hands off to a human

It knows the edge of its lane. It escalates — it never guesses — when:

  • A campaign targets a large list or a new audience for the first time.
  • Messaging involves pricing, legal, or regulated claims.
  • Research surfaces a strategic decision (positioning, budget).
  • Results diverge sharply from expectations.
Let's talk

Ready to stop losing leads?

Book a 20-minute call. We'll map the automation that pays for itself fastest in your business — and you'll see exactly what it looks like running.

✉ contact@globelts.com 📍 E-33, 9th Floor, Pocket 9A, Jasola, New Delhi 110025, India

Or chat with our AI concierge — bottom-right — to book instantly.